Petra Lylander

B2B-Marketing | Operational Excellence | leadership

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Tag: AI

AI and LLMs

Building an AI-powered GTM intelligence engine by learning in practice

February 16, 2026February 16, 2026by petralylanderLeave a Comment on Building an AI-powered GTM intelligence engine by learning in practice
Building an AI-powered GTM intelligence engine by learning in practice

This project started very simply: by sparring with ChatGPT about what kind of AI-powered system could realistically help me in my day-to-day work in B2B marketing and GTM. I wasn’t trying to build a perfect product. My primary goal was learning.

About me

I’m a seasoned B2B- marketer and operations-focused professional.

Mom of two. Gym rat. Also enjoy x-country skiing, biking, dancing and many other sports occasionally. Good books and series. Sustainable choices.

🌎🌲🌸🎵🍓🚴‍♀️💃🌈💜

Petra Lylander kasvumarkkinoija

 

Blog

  • Building an AI-powered GTM intelligence engine by learning in practice February 16, 2026
  • Inside the World of Developer Marketing: Role, Responsibilities, and Rewards November 30, 2023
  • Documentation and process in acquisition growth experimentation December 29, 2021
  • Why does a high growth Saas start-up need to know their ideal customer profile (ICP) and how to use this knowledge for success? December 16, 2021
  • The best growth experimenting resources to get you started August 9, 2021

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