Documentation and process in acquisition growth experimentation

I got the change to be a guest on the Experiment Nation podcast late 2021. It was so much fun!

We discussed with Tracy on how I developed the 2-week sprint model for Aiven’s acquisition experimentation process. What is it like? (e.g. documents, meetings, people involved).

I’ll also answered for example these questions:

  • Why did I pursue growth and experimentation?
  • How I you encourage a growth team to care about documentation and process?
  • What frameworks we use for prioritizing experiments?

Give it a listen 🎧

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